ABOUT PROJECT –

The busy executive’s guide to winning with mobile – five questions every business should adress with their mobile strategy.

We helped Google create this online resource guide to help executives implement mobile strategies in their organizations.

Most of our creative energy went into making sure that the playbook’s 6,000 words and 50+ contextual and case study examples were easy to browse, visually inspiring and fun to interact with.

Drawing inspiration from print and interactive magazines, we gave each page a unique layout to feature the most important bits of text, videos or custom infographics.

CLIENT –
Google

AGENCY –
Hello Monday

ROLE –
Design & Art Direction

WEBSITE –
www.themobileplaybook.com

We're excited to bring you the 2nd edition of the playbook, complete with updated strategies, new examples of leaders getting it right in mobile, and a prescriptive list of actions to help you win in mobile.

– FROM THE INTRODUCTION OF THE MOBILE PLAYBOOK